Brompton, the famend hand-built folding bike producer, celebrates a momentous milestone as its one-millionth iconic bike units foot in Singapore throughout its year-long world tour. The distinctive bike, proudly displaying the wealthy heritage of the corporate, can be showcased on the Funan Mall Atrium Area from 19 – 23 July 2023, providing fans and the general public an opportunity to marvel at this distinctive achievement.
Dubbed “Body #1,000,000,” the One Millionth Brompton Bike commemorates the model’s journey since its inception in 1975. With over 90,000 bikes handcrafted yearly throughout 47 international locations, Brompton’s dedication to expert craftsmanship is embodied on this particular bike.
To mark this historic second, the One Millionth Bike incorporates a customized design impressed by Brompton’s unique mannequin, the ‘Mark One.’ Its eye-catching purple essential body, complemented by silver components, a one-of-a-kind million decal, an ID plate, and aluminium touchpoints, pay homage to the corporate’s illustrious historical past. Moreover, a Brooks C17 saddle, paying homage to the seat used within the very first Brompton bike, provides a nostalgic contact. Notably, the bike is hallmarked with the signatures of each Brompton’s founder and inventor Andrew Ritchie and present CEO, Will Butler-Adams, reflecting their private involvement on this momentous creation.
Embarking on a world tour throughout 18 international locations in 12 months, the One Millionth Brompton bike permits the worldwide group to expertise the enjoyment of using this extraordinary bike. Singapore marks a key cease on this world tour, and to have fun, Brompton is organizing a mass trip for Brompton house owners on Sunday, 23 July 2023, at 9:00 AM. This occasion, held at Singapore’s Marina Bay, goals to create a spectacular sea of Brompton bikes, symbolizing the collective perception in a unique future – greener, extra related, and extra lively – powered by bikes.
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A part of the corporate’s ‘All Collectively Completely different’ marketing campaign, the One Millionth Brompton occasion showcases the various methods Brompton suits into individuals’s lives and emphasizes the colourful group that embraces these iconic folding bikes.
Complementing the celebrations, Brompton Singapore declares the launch of the Brompton Archive Version, a group of limited-edition bikes designed across the unique Mark One specs. The Archive Version affords three historic colors: Child Pink, Arctic Blue, and Apple Inexperienced. An unique fourth colourway, a enjoyable two-tone Apple Inexperienced with Arctic Blue, can be solely obtainable within the APAC area.
Every Archive Version bike boasts a sturdy handmade metal body, three hub gears, dynamo lights powered by the rider’s motion, and a silver rear rack for carrying cargo. These unique bikes can be obtainable for buy on the Brompton Junction retailer in Funan Mall and approved sellers ranging from 12:00 PM on Wednesday, July 19, 2023.
Be part of Brompton as we have fun this historic milestone and embrace a future powered by the enjoyment of biking.
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